Academy of Finland
Funding decision
Name Harjunen, Hannele
Organisation JY
Project title Fatty foods and fat bodies. Diversification of ideals and practices in healthy eating
Decision No. 252076
Decision date 27.05.2011
Funding period 01.09.2011 - 31.08.2015
Funding 133 000
WebFOCUS Report
Project description
During recent decades it has become apparent that while western cultural ideals celebrate a slender body, in real life people increasingly gain weight. In the debate on healthy, weight-conscious eating, the amount and quality of fat in the diet has been assigned a central role. This study combines perspectives from social and cultural food studies and critical fat studies by focusing on the case of ‘fat’ both in food and in bodies. By using both qualitative and quantitative data and methods, the study produces knowledge on the ways in which fat is in multiple ways entangled with the practices of everyday life. The study consists of four sub-projects focusing on the ideals and practices relating to fat and fat use in current Finnish eating. The sub-projects examine choices of fat and carbohydrate in Finland since the 1970s; ‘fat wars’ and public discourses of healthy eating in Finland, the making of (un)healthy bodies and the dieting and weight control in everyday settings.